J.Crew on Instagram
Project
Art direction for Instagram is so much more than composing a compelling still life, casting the cutest pups, or arranging a plate of food just-so. It's also about millennial pink and #shoesday.
These concepts were brought to life by working closely with the social media team to plan timely and original content that would increase engagement and drive users to like, read, and shop.
photography by Ira James
J.Crew silk scarves x National Dog Day
photography by Ira James